“What you’ve done is super useful! I really appreciate the way you’ve broken it down and categorised our (sometimes/often rambling) discussions… You’ve created coherence and structure, making our work, moving forward, so much easier… (We) have loved having you in the room… I love your energy and you are such a valuable addition. I’m very glad our paths have crossed and I hope this is just the start of our creative collaboration,”
Jacqui Lim, Bordertown Films
“Christina’s blog The Hungry Australian is a mix of deeply personal anecdotes, useful information, and beautiful imagery. It keeps readers engaged and entertained,”
Valerie Khoo, National Director of the Australian Writers’ Centre
"It was a great talk by Christina, her honesty, knowledge and independence at writing what she feels was so refreshing. Also her morals at not being swayed into writing what other people want to hear or being used as a free commercial for product endorsement proved that you can be successful at blogging and not have to go against your inner beliefs. A great presentation,"
Attendee at 'Blogging for Fun and Profit' at Wordpress Adelaide event.
"Christina has an aptitude for aesthetics and understanding of us as clients that makes her stand out. She pays close attention to what we say and tries to capture the essence of our requests in her work. In other words, she doesn’t just create something that looks visually pleasing, but makes sure that it reflects the values of our website, product, and organisation,"
Jo Pippos, Communications Manager of the Almond Board of Australia
"My sister, Christina, is fantastic to work with. She re-made our blog on Wordpress, improving the design 100-fold, and created regular new blog posts that were very high quality. She also overhauled our website at the same time, changing the design and menu structure and creating lots of new pages that work together to build a strong story consistent with our company image. She was responsible for all PR/marketing copy and greatly improved our company material and also looked after our social media. She also voiced our professional development training program for teachers. She took responsibility and ownership of all aspects of her work - I would not hesitate to recommend her,"
Jon Soong, CEO of Makers Empire
"As a freelance professional photographer shooting for magazines and corporate clients I need various `tools` to promote my services to existing and potential new clients, I just can`t rely on word of mouth or handing out business cards. In retrospect, my old website was pretty clunky and looked fairly amateurish so I made the connection with Christina for her to design and implement a new and dynamic website. Christina came up with an extraordinary selection of fresh ideas and creative concepts, it was very difficult to make a final decision but the final result is completely stunning and well beyond my expectations. It has had an phenomenal amount of quality visits - the first two weeks the site had over 700 visits. Since the new site has gone live I have been commissioned to be the official photographer for the Dalai Lama, Hillary Clinton and former Prime Minister Malcolm Fraser. One of my new corporate clients is also the iconic Hardy Winery, whose creative marketing team contacted me via the website. Christina designed a site that is easy to navigate, uncomplicated, visually very engaging and has generated some exciting new clients for me,"
Grant Nowell, Photographer
“The success of AustCham Shanghai says Laurie Smith, Austrade’s North East Asia Regional Director, has been the “K-C-K” factor – a secretariat that over time has been represented by Kate (Dunmore McLean), Christina (Soong-Kroeger – former Executive Director) and Kate (Pollitt). ‘AustCham is extremely sizeable and has grown from nothing in a short time,’ says Mr Smith.
http://www.chinaconnections.com.au/Current-Issue/Sprit-of-shared-enterprise.htm
"You’re doing a superb job,”
Sam Gerovich, former Australian Consul General, Shanghai
"It’s a tribute to her management skills and endeavour that the Chamber thrived during her period of tenure. Growth in members exceeded all previous records and the financial status of the organisation was the best it has ever been. She personally oversaw the growth in the number of events and functions conducted by the Chamber as well as the number of attendees. During this period, the Chamber developed a 'best in class' reputation within the Shanghai business community and was the envy of all other Chambers of Commerce... Working within the Shanghai environment is not easy due to the complexity of managing diverse and often conflicting interests. However, Christina was able to consistently deliver excellent outcomes to the satisfaction of the Chamber Board of Directors and the members,”
Grant Kelly, former Chairman at AustCham Shanghai.
“AustCham Loses its Executive Director: Christina Soong-Kroeger will be leaving the AustCham Shanghai team in an unexpected move back to Australia at the end of November. She has been Executive Director at AustCham for the last two years, running the show like no other. Christina has made huge contributions to AustCham, and will certainly be missed.”
http://www.madaboutshanghai.com/2006/10/austcham_loses_.html
"I was fortunate to be on the board of AustCham Shanghai at the time Christina came to join us. During her time running the chamber office, Christina developed the team. Through Christina's excellent daily leadership they increased significantly both the membership numbers, promotional activities, educational corporate training, and overall community interaction. Within that time Christina also developed significantly her own skillset to become a very well-rounded manager with a strong and loyal team. Christina has a strong social and personnel presence, and is a great partner and team player to work with,"
Gordon Nicholson, Director of Engineering - Shanghai at NNE Pharmaplan
"I was a board member at Chunky Move when Christina was in charge of the marketing and development work there. I was always impressed by Christina's persistence, ingenuity and charm, innovating with constrained resources and most important of all, getting results,"
Simon Westcott, Co-Founder and Managing Director at Mr & Mrs Smith (Asia Pacific)
"Christina was a highly valued employee... She was responsible for implementing a number of new initiatives, including developing a new website and overhauling our corporate ID. She generated the first significant cash sponsorship deal the Company has had and ran several imaginative and successful marketing campaigns for our productions. One of her greatest strengths is that she is always considering new ideas and new ways of approaching things. She is never content to merely get the job done; she always pushes for excellence,”
Vivia Hickman, former Executive Producer of Chunky Move, Melbourne
"We celebrated the 50th Birthday of the Festival Hall in 2001 and Christina was part of the team helping with the celebrations. She was always professional and enthusiastic, happy to get on with any task assigned to her. She managed some key supporter relationships very well. I would happily recommend her,"
Julian Marland, former Director of Development at the Royal Festival Hall - South Bank Centre
"Christina was a great member of the team at Zone, always professional, efficient, and hard-working. The standard of her subbing was high, and she was always a pleasure to work with,"
Matt Simpson, Editorial Director at Zone, London
"While at Axis, Christina demonstrated an impressive range of skills and expertise that complemented her enthusiasm and hard work. Both assiduous over detail and able to develop strategic plans and overviews, her contribution to Axis was most beneficial,"
Doug Sandle, former Chairman of Axis, UK
"Having started out as a contributor to On Dit, the weekly newspaper for students and staff at the University of Adelaide, in 1993, Christina quickly rose up the ranks to be appointed music editor in 95. A year later, she was elected by the student body as On Dit co-editor. Christina was an energetic and highly organised editor, who balanced a serious approach to the tasks at hand with a great sense of humour. As a member of the broader On Dit team during this time, I had much respect for the way she handled herself and for the contribution she and our colleagues made to university life,"
Mark Scruby, Publisher at Hardie Grant Media
"Her ideas were innovative and her commitment to assisting the organisation achieving its goals, very significant… I believe that Christina has an exceptionally bright future ahead of her,”
Judy Potter, former Director of Carclew Youth Arts Centre
"I cannot be too fulsome in my recommendation of Christina Soong. She is extremely intelligent and perceptive; her high level of intelligence means she is essentially a self-directing and motivated worker - an extremely desirable attribute. Christina is also conscientious and diligent and pays a great deal of attention to relevant detail. On a personal level, Christina is interesting to talk to and is engaging and delightful company,"
Penelope Curtin, former Senior Development Officer at Arts SA